Description
To celebrate 20 years of collaboration with the heirs of Antoine de Saint-Exupéry, IWC launches its first white ceramic Pilot's Watch chronograph in the compact 41mm format. The IW389410 combines IWC's ceramic mastery with the beloved Le Petit Prince aesthetic — deep blue dials that evoke the night sky the Little Prince traversed between planets.
Design
The 41mm white zirconium oxide ceramic case is striking — lightweight, scratch-resistant, and beautifully contrasted against the deep blue sunburst dial. Printed white indices and rhodium-plated Super-LumiNova hands ensure legibility. The chronograph subdials are cleanly integrated, with day-and-date at 3 o'clock. The titanium caseback carries the Le Petit Prince engraving, and the white rubber strap with EasX-CHANGE system allows tool-free strap changes.
Specifications
- Reference: IW389410
- Case: White zirconium oxide ceramic, 41mm diameter, 15.5mm thick
- Water resistance: 100m (10 bar)
- Movement: IWC calibre 69381 (in-house, automatic chronograph)
- Frequency: 28,800 vph (4 Hz)
- Power reserve: 46 hours
- Complications: Chronograph (hours, minutes, seconds), day-date display
- Dial: Deep blue sunburst with gradient
- Strap: White rubber with EasX-CHANGE system
- Price: USD 12,900 / GBP 10,100
What's Exciting About This Watch
White ceramic chronographs are rare, and a 41mm one is even rarer. IWC has been expanding its ceramic capabilities across the range, and this is the most accessible ceramic Le Petit Prince piece in the anniversary lineup. The 69381 is IWC's proven in-house chronograph calibre — reliable, well-finished, and equipped with a column wheel. At under $13,000 for a ceramic in-house chronograph from a top manufacture, this represents excellent value.
History
The Le Petit Prince collaboration began in 2006 and has produced some of IWC's most beloved timepieces. The deep blue dials have become instantly recognizable. White ceramic was first used by IWC in limited editions and has now matured into a core material. The 20th anniversary marks the longest-running literary collaboration in modern watchmaking.

