Posts tagged #collaboration

5 posts found

◆ Ming4 min

Ming × J.N. Shapiro 37.06 Lightning: A Hand-Guilloché Titanium Dial, Torch-Coloured One at a Time — CHF 6,250, Orders Open 5 June

Steel

Ming and Los Angeles guilloché master Josh Shapiro have launched the 37.06 Lightning, a 38mm steel watch whose Grade 2 titanium dial is rose-engine-turned with a brand-new lightning-bolt pattern, then heat-coloured by hand with a butane torch into a unique orange-to-blue gradient. Roughly one in three dials survives the process. CHF 6,250, first orders open 5 June 2026 at 13:00 GMT, then around ten pieces per month.

June 5, 2026

Hands-on

◆ Audemars Piguet8 min

AP × Swatch Royal Pop: The Biggest Collaboration in Watch History? Yes — and the Pocket-Watch Format Is the Smart Twist

Manual

My take after a week with the announcement: the Royal Pop is Audemars Piguet's MoonSwatch moment, and the people calling it 'brand dilution' are missing what's actually going on. The pocket-watch format, the manual Sistem 51, and the eight pop-art colourways add up to the most courageous mass-market collaboration the watch industry has produced in fifty years. Companion editorial to my YouTube video.

May 14, 2026

Watches6 min

Swatch × Audemars Piguet "Royal Pop": The First AP Crossover Lands as a Pop Swatch on 16 May 2026

Auto

Confirmed 9 May, launching 16 May 2026: Swatch and Audemars Piguet have unveiled Royal Pop — a Bioceramic Pop Swatch reinterpretation of the Royal Oak in eight colourways, expected to retail between USD 300 and USD 500. It is the first Swatch luxury crossover with a brand outside the Swatch Group, and the most audacious AP licensing decision in fifty years.

May 12, 2026

◆ H. Moser & Cie.5 min

echo/neutra Rivanera × seconde/seconde/ — An Anechoic-Foam-Inspired Hobnail Blue Dial Dress Watch, Limited to 50 Pieces

<37mm · Steel

The small Italian dress-watch microbrand echo/neutra teams up with French parodic-watchmaking icon Romaric André's seconde/seconde/ project for a 50-piece run of the Rivanera. The dial wears an anechoic-foam-inspired blue hobnail texture — a perfect visual pun on the brand's name — combined with seconde/seconde/'s signature disrupted seconds hand. Now available, on echoneutra.com, at €1,490 / US$1,810.

May 2, 2026

◆ H. Moser & Cie.5 min

H. Moser & Cie. × Reebok Streamliner Pump: The Sneaker-Collab Watch with a Functional Orange Pump Pusher That Actually Winds the Mainspring (Refs. 6103-2200 & 6103-2201, 250 Pieces Each)

Auto · Steel

H. Moser and Reebok have produced the most unexpected — and functional — collaboration of Watches & Wonders 2026: a Streamliner with a bright orange pump pusher on the left flank that adds power reserve to the mainspring every time you press it. Two colours, 250 pieces each, CHF 31,360.

April 20, 2026